Don’t Sweat It: How to Win the War on Perspiration and Body Odour


Don’t Sweat It: How to Win the War on Perspiration and Body Odour

Mankind’s struggle with sweat and body odour dates back to time immemorial.

The ancient Egyptians, Greeks, and Romans all had methods for combatting B.O.; mostly consisting of making perfumes from different spices or wearing a container of flowers around the neck like jewelry. French aristocrats even installed fragrance-emitting fountains in their homes. Just like we do today, our predecessors associated the sweet-smelling with the sanitary and healthy, and the stinky with the dirty and sick.

Even all these years later, not much has changed in either stigma or plan of attack. We still consider sweat and its resultant stench Public Enemy No. 1, but if you’ve ever taken a crowded subway in your town on a hot summer’s day you’ll know as well as anyone that the battle against B.O. has not been won. (Remember, to stink is human; to forgive, divine.)

Like the smelly people of years gone by, most of our modern strategies can be distilled to little more than simple cover-ups. Your average deodorant, for example, does not prevent sweat. It just masks the scent. When you inevitably begin perspiring, the sweat just comes out smelling like Arctic Slam or Blue Mist (whatever those are). You may as well wear a flower necklace for all the good it will do.

 The smell of body odour is caused by the bacteria that live on the surface of your skin. They eat the sweat, and the thing we smell is what, to put it mildly, comes out the other end. But the smell is not the only problem with perspiration (although, when you’re sitting next to that guy on the subway, it may seem like it). Everyone is familiar with the social faux pas of the dreaded pit stain. They can strike at the worst times, like at a wedding reception: lying in wait for you to raise your arms for the Y in YMCA. You may be able to laugh about it later, but the hit that your confidence can take when you notice a stain is no joke, especially if the bridesmaids you’ve been dancing with notice it for you.

Antiperspirant is a bit better because it’s designed limit the amount of sweat your underarms produce. They even come in clinical strength, some of which are only available through doctor’s prescription. Many guys find these to be a viable option, but they aren’t perfect. Even the most effective of antiperspirants is liable to fail before five o’clock, and they do absolutely nothing to stop sweat in the areas that produce the most of it besides the underarms: the hands and feet.

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It’s in the context of sweaty feet that the embarrassment of stink comes back with a vengeance. It can be even worse than underarms: trapped within the confines of your shoes and not afforded any ventilation, the smell incubates all day until the moment the shoes come off. It can really kill the vibe of a housewarming get-together when everyone is wondering who detonated the stink bomb.

As if sweat didn’t have enough negative effects on our personal lives, it can be a detriment to our professional development as well. Every gentleman knows the significance of a good handshake. The importance of that ritual is so ingrained in our culture that a handshake lesson is often one of the first imparted by fathers to their sons. It’s the first interaction you have with new people and, consciously or subconsciously, those people will form ideas and impressions about you based on how that single moment goes. And nothing will derail it faster than greeting your new colleague with a wet, clammy palm. What defences have we dreamt up to defend this vital, ubiquitous greeting? What incredible weapons have we designed to keep sweat at bay, ensuring that nothing but a dry hand is offered to everyone you meet? The best minds that science has to offer have little more to recommend than wiping your hand on a pant leg.

That is, until now.

If you live in a humid city like Toronto, have a physical job, are a natural heavy sweater, or some combination of the three, you may have already found that humanity’s greatest weapons in the War on Sweat have fallen short of the mark. But our approach has been all wrong. The best strategy for fighting sweat is not cover-up or mitigation, it’s to keep sweat from materializing at all: something that Canadian company Dermadry Laboratories understands well. Their product Dermadry® heads sweat off at the pass, keeping your handshakes dry, your feet smelling fresh, and your shirts stain-free.

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The Dermadry® is an iontophoresis machine that treats excessive sweating (sometimes called hyperhidrosis) of the hands, feet, and underarms. Iontophoresis is a process that works by using tap water and electrodes to direct a small current through the skin, neutralizing connections between sweat nerves and glands. Directing electricity into your skin may conjure images of Dr. Frankenstein’s laboratory, but the real process is anything but terrifying. It’s safe and easy as sitting with the electrodes on your underarms, hands or feet for 15-minute treatments three to five times a week for two weeks. 92.9% of users find their sweating drastically reduced, with effects that last as long as a month and a half.

If you’re still not convinced, the Dermadry® is certified by Health Canada, guaranteed for 12 months, ships for free, and comes with a 60-day money-back guarantee. If you’re one of the millions that suffer from hyperhidrosis, or if you’d simply like to reduce your sweating, Dermadry® could be your greatest ally. We may have lost some battles with perspiration, but we’ll win the war.

Use promo code “Cavaliere10” and you will receive 10% off at checkout!

This is a sponsored post written by Liam McConnell on behalf of Dermadry. All opinions are the author’s.

Illustration by Robert John Paterson