Scents are one of the most powerful distinctions that shape how we perceive the world. A scent can bring back memories, help us to taste delicious food and can affect the way we feel. With so many important cues happening simultaneously, why is it that men don’t pay more attention to the way we smell? This idea is exactly what the good people at Unilever…

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We’ve all been there. You lather your face with some shaving cream, grab a brand-new razor, and even before you start your second stroke, you cut yourself. In frustration, you reach for a tiny piece of toilet paper to stop the bleeding. At this point, you’re probably thinking there must be a better way to deal with shaving nicks and cuts! Thankfully, the good people…

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The shaving brush: unique, utilitarian, and a timeless addition into the gentleman’s grooming routine. However classic, make no mistake – the shaving brush is more than just a frivolous novelty, or an antiquated relic from your grandfather’s heyday. Once you incorporate a superior, durable brush into your shaving ritual, you will instantly notice an improvement in the enjoyment and quality of your shave. Here’s why…

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Men’s grooming is overwhelming; plain and simple. As a men’s premier lifestyle enthusiast, even I can be confused by the plethora of products that are launched every day. Often, when I attend skincare events, I’m left thinking, “so where do I put this again?” With warm weather on the horizon I visited our friends at Rexall Brunswick, to take a peek at some summer essential…

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